House of Knowledge together with PRESSZVANIE launches an educational project “How to speak the language of top managers. Business 101 for Journalists and Media Managers”. The program is held pro bono for Ukrainian journalists who are interested in improving the quality of their business-related content.
Lecturers
Tutors of the Edinburgh Business School, which is represented in Ukraine on House of Knowledge platform, will give lectures on management topics that usually form the MBA academic program for С-level managers.
For whom
The programme’s target audience is business journalists and media managers who:
- want to learn to understand business processes on par with company owners,
- are open to acquiring knowledge in business management as well as to personal change,
- are ready to invest time and effort into their professional development.
Format
- lectures from Edinburgh business school’s tutors,
- practical case-by-case work.
What will the participants get:
- proficiency in terminology on par with companies’ owners and managers,
- recognition of certain problem areas in conversation with top executives,
- project management and decision-making tools that entrepreneurs use every day,
- principles of people management and effective team building, understanding of business performance assessment methods.
| Project launch: 16/10/2019 | 16.10.2019 |
| Location: | House of Knowledge Campus , Vasily Lipkovsky st., 18 |
| Duration: | October-December, two lessons per month. |
| 18: 00-20:00 / weekdays | |
| What you need for admission: | X Registration closed |
Organisers’ comments
Natalia Kryvda,
Academic Director of MBA Program at Edinburgh Business School in Ukraine.
Professional and civilised dialogue between media and business is one of the key tools for cultivating critical thinking. We want the journalist to speak the same language as the entrepreneur and the top manager, to master the terminology, and to understand the key connections. We will not teach journalists and media experts project management or marketing in 10 hours, but together with expert tutors, we can determine what journalists should pay attention to in business dialogue, what questions to ask, where to look for gaps and problem points.
Yuliia Chukhno,
lead project manager at “PRESSZVANIE Ukraine”
With 15 years of experience working with economic and business media, the PRESSZVANIE team understands the high demand for journalists to constantly update their knowledge. Together with House of Knowledge platform, we invest in the expertise of business journalists seeking professional development.
Organizers:
House of Knowledge platform is a partner and provider of international and original programmes and certifications, including MBA programme of Edinburgh Business School, the programme for procurement specialists of CIPS institute and the Programme and Project Management for certification of the European association IPMA.
PRESSZVANIE – is an annual award for journalists and editors established in 2005 that recognizes leadership and professionalism. The project develops an educational platform and is held under the auspices of the civic organization “PRESSZVANIE Ukraine” that aims to positively influence the development of Ukrainian journalism.
Media partners:
The Page, Persha Shpalta
